SEO Kolkata - Experienced SEO Consultant India, Kolkata

The day Google launched the Plus One ( +1) buttons, I was having a meeting with our SEO team at [x]cube and I said Plus One is definitely going to be a factor in search results very soon. Whether you are a blog or a website, there needs to be a way for you to integrate Plus One button and entice your users to plus one for you. I had similar discussion with few of my other SEO friends too and not many of them agreed to the fact. One of the few reasons I received against the point was that it is too obvious, this could not be applicable for all types of sites because corporate websites are not likely to get Plus Ones compared to blogs and that Google would probably not like to get into another controversy of pushing their own product based on their search dominance.

While most of the reasons look good, the reason I believed in Plus One being eventually used as a search signal are:

1. The way search technology has been improving the only way to stay abreast for Google is to involve human intelligence and Plus One buttons are an excellent way of crowd sourcing human intelligence to judge the quality of search results and websites.


2. Facebook has already married Bing and is not likely to share any data with Google


3. Google is done courting Twitter and now they don’t have access to the hose. Even when they had it, they didn’t seem to be going much beyond displaying real time results for certain results and displaying pictures of friends who have tweeted them


4. Plus Ones can easily be tracked back to a user’s Google profile which contains a lot of personalized data. While collecting Personally Identifiable Information (PII) is not something that Google or for that matter, any company would not admit to, Plus One actually provides the scope for the same and it is indeed a treasure trove for any search engine to serve personalized results and also to leverage the social connections of the users ( crowd sourced human intelligence from people with a strong understanding of the user’s personal taste)

Now, why am I saying this again today? It seems Google actually admitted to be using Plus Ones as a signal for ranking websites in their search results in one of their meeting with Forbes, which was also published as an article titled Stick Google Plus Buttons on your Pages or Your Search Traffic Dies ( yes, I borrowed the title) on 18th August, 2011, but quickly canned by Forbes before it could garner more attention from the not-so-friendly Facebook or the Justice Department. The story was not only removed from Forbes website but was also removed from Google's cache. However, before they could do all that a copy of the same was saved by the Raven Tools SEO Blog. In case these gets removed, I have got a screen shot of the same too :)



Related Posts:
a)Google Plus One Likely to Effect Search Results

b)Exploring Google Plus Tips and Tricks

Labels: algorithm, Google, Google Plus, Plus One

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SES San Francsico starts today and I will be attending all the three days. If you are interested in a live coverage follow me on twitter @rishi3211us .

Will probably be doing some detailed post on the blog later but nothing beats live tweets :)

A special note of thanks to my employer PurpleTalk and [x]cubeLABS

If you are attending SES San Francisco, feel free to say Hello..

Labels: SEO conference, SES, SES San Francisco

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Though SEO is a very serious aspect of any business’s marketing strategy, we SEOs are mostly nice people with a good sense of humor. In our day to day job we have such a wide variety of experience and some of them are so funny it would bring a smile to the most boring person, besides there is no dearth of naysayers for SEO, who also add to some really funny comments and situations.

I was reading a few of the SEO jokes available on the web and found most of them are basically lawyer jokes replaced with SEO, so I decided to put together a collection of all the SEO Jokes, that actually relate more to SEO rather than being derivatives of lawyer jokes.

You know you are an SEO when:
Your first answer to any general question directed at you is "Google it
You repeat words every few seconds in the conversation.

What's an seo expert?
it's someone who speaks about an algorithm he doesn't know, guaranties a result he can't foresee,asks you a hell of a money while making you work on your website more than he does...

Why seo's prefer democracy to dictatorship?
because they love user generated content.

Why do seo's prefer to date smart, funny girls or guys, better than beautiful ones?
because they know search engines are blind and content is king.

What do blackhat SEO’s eat on Thanksgiving?
A: Keyword stuffing

What did the SEO do on his honeymoon?
A: He put a “nofollow” outside the door.

The company search Optimization officer died – The Company CEO said, “It took seven stone masons 3 months to carve all the headstones. Traffic to the grave site has been excellent”.

Why do they bury SEOs 20 feet under?
Because deep down, they’re really good people.

It is the trade of SEOs to question everything, yield nothing, and to talk by the hour. –Thomas Jefferson

Old SEOs never die, they just lose their rankings.

Why should SEOs wear lots of sunscreen when vacationing at a beach resort?
Because they’re used to doing all of their lying indoors.

What’s likely to get your ship sunk by pirates?
Canonical issues.

What have pig's & SEO's got in common?
SPAM.

What does an SEO have for breakfast?
Spam and JAVA

SPAM = Sites Positioned Above Mine

Hey, this site is now ranking nr. 1 in Google!
Reply: Ok, and what if you turn your personalized search off?

What do you call a man with six fingers on one hand?
Supplemental index.

What’s the difference between a seo consultant and a used car salesman?
A – The used car salesman knows when he is lying

What do you call Zelda in lingerie?
Link bait.

A SEO couple had twins.
For the first time they were happy with duplicate content.

What's likely to get your ship sunk by pirates?
Canonical issues.

What does a chiropractor fix?
Back links.

What do you call a dating service that only collects a fee when two people hit it off?
Pay per click.

What do you call it when the prey hunts the hunter?
A trackback.

What’s the difference between an accountant and a SEO?
Accountants know they’re boring.

Why seo's never play golf?
they fear the sandbox.

Why seo's always live in a good suburb?
to avoid a bad neighbourhood.

What should you understand if an seo expert asks you for a date?
that he needs a backlink.

Why seo's are always excited to take the elevator down a building?
because they like to see (9...8...7..6..5.4.3..2..1)

Two SEOs watching a girl with big boobs on trampoline?
1st: I hate it?
2nd: What, the trampoline? 1st: No the bounce rate.

As mentioned in the beginning of the post, these are SEO jokes collected from across the web and are not really my own content. I couldn't credit a source here as most of them are overlapping and there is no definitive source of origin.

Labels: fun, humor, marketing jokes, search engine jokes, SEO Jokes

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In this blog though I have written on a wide variety of SEO topics including a bunch of link building techniques and tips I have rarely talked about Page Rank. Unlike many others, I have never been obsessed with PR as a SEO and have always treated is more as an indicator of my page’s link strength and nothing more than that. However, this post is triggered by the recent Google Page Rank update that happened yesterday.

Every SEO consultant would vouch for the fact that it is impossible to get good rankings for any competitive keyword till you have developed a solid army of link. So when search rankings are so dependent on links why do we still say Content is King?

Well the fact remains that an able King never has trouble in putting together an army and the case is no different in the world of SEO. Good content automatically generates link ( and if you fret about PR, you will get PR too ).

For one of our company websites we have been working incessantly to improve the search rankings and while we have been building links through various techniques we have always been heavily content centric.

Just 12 days back we launched a viral content. In 12 days , the content got 277 Facebook Likes, 365 Tweets, 3277 Stumbles and 435 Google Plus Ones and a good number of links too. Result : with the recent PR update, the content page now has a PR of 5 – the highest on the website, even more than the home page.

So are you still sticking to the old scale link building or would you rather depend on your king ( content) to build his army of link ?

Related Posts :
Effective Link Building in 2010

How to build Free back links

How to build back links with Google

Labels: content, link building, Page Rank, Page rank update

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